Plant a garden.
Grow a community.

GrowIt!™ lets you Garden Socially, for free. Whether you want to show off your plants, or find something that will work in your garden there's something for every type of gardener.

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Our Story

In 2014, two plant nerds set out to change the world of plants. They wanted to show more people the joy of growing. They sought to create a fun and entertaining experience where knowledge could be spread through a social community. In 2015 GrowIt! was launched, and the growing world has never been the same!

App Features

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Share Your Plant Photos

Share photos of your favorite/least favorite plants to let others in
your area know what they should be growing...and what to
stay away from!

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Explore & Search

See what people are growing around you. Use the Explore and Search features to find plants that other community members have posted that meet your needs.

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Get Plant Information

Once you find something you like, click on the information tab to find out what it would take to grow that plant! In-depth information on thousands of plants.

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Organize with Projects

Add your favorite plants to specific projects. Organize and edit your projects to create your shopping wish list before heading out to the garden center.

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Help Identify Plants

Have a plant in your garden that you want to identify? Upload a picture of it, and have the community around you help you figure out what it is!

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Create a Profile with Rewards

Create your profile on GrowIt!
and start showing off your plant knowledge. The more you do with GrowIt!, the more Gro*wards
you'll earn!

Our Community

"I enjoy this app so much. It is my morning coffee routine. I have made several friends and continue to learn everyday. I love the pop up notes too."

Image epazia @epazia

"GrowIt! is a great app because it connects you to fellow plant lovers. I love how it has created a community of plant enthusiasts who help each other identify plants, offer advice or just appreciate each other's plant pictures."

Image thelasteast @thelasteast

"Growit! is amazing because it serves as a vast resource for plant care & identification. The opportunity to be a part of a plant growers community that raises awareness for environmental contribution is invaluable."

Image deekauf @DeeKauf

"GrowIt! from the very beginning has been about building a community to connect plant lovers and plant enthusiasts alike, yet also provides the necessary tools for someone just beginning to explore their passion for plants."

Image theofficialbrett @TheOfficialBrett

"As a Master Gardener of Greater New Orleans, I love sharing my knowledge of the different species that grow here, and learning from the GrowIt! community as well. Together we Grow!"

Image paularussell @PaulaRussell

For Business

Garden shop

Are you a Garden Center
or Nursery?

Independent retailers are using GrowIt! to reach new customers every day.

Apply Now!
Public garden

Are you a Public Garden?

Gardens of all sizes are harnessing the power of GrowIt! to offer a one-of-a-kind mobile experience to visitors.

Learn More!

Our Team

Mason Day

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Mason has spent his whole life around plants, growing up on a farm in rural Michigan. He graduated from Cornell University in 2012. Mason handles the marketing and public relations for the app as well as helping to guide the design and feel.

Seth Reed

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Seth started in plants when he was 15 by getting a job at a local garden center. He graduated from the University of Illinois. Seth is responsible for managing the team and industry partnerships as well as guiding how the app functions and operates.

Megan Uithoven

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Head of Community and Product

Megan speaks for the members of GrowIt! and leads the community and product teams. She’s focused on the community mission – to connect, educate, and inspire the next generation of gardeners – managing the processes and product roadmap to deliver that promise.

Chelsey Groh

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Business Development Manager

Chelsey grew up gardening on her family's property in rural Arkansas. She graduated from the University of Arkansas in 2013. As the Business Development Manager, Chelsey enjoys creating connections and finding solutions for the GrowIt! community.

Nicole Kruzel

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Business Development Admin

Nicole joined GrowIt! as a member of the Community team but now supports Business Development. She is dedicated to spreading the word about GrowIt! and the concept of gardening socially for folks of all ages and levels of expertise. She graduated from DePaul University with an B.A. in Advertising, PR, and Media.

Kourtnie Nunley

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Community Associate

Kourtnie focuses on the health of the community. She moderates conversations, runs engagement campaigns, and manages initiatives to keep members active. She graduated from Southern Illinois University Edwardsville with a B.A. in Applied Communications. She enjoys creating content and connecting with the community.

Stefan Rodriguez

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Web Developer

Stefan is passionate about using technology to create vibrant communities. He graduated as an engineer from the University of Florida in 2012. Stefan is a Ruby on Rails developer and handles the backend technical aspects of the app.

Idelfonso Gutierrez

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iOS Developer

Idelfonso grew up around plants. His dad was a farmer, and his mom a floral designer. He's eager about technology, so GrowIt! is a perfect match. He graduated with a bachelors' degree in information technology from the Florida International University. Idelfonso works on the product team, focusing on the iOS platform.

Team growit

We've brought together a team of motivated innovators to impact the garden in a big way. We’re making it easier for people to know which plants to buy, enabling Garden Shops to sell more, while revolutionizing data collection for the green industry!

Team 1871

When it comes to getting started in Chicago, there's no better place to be than 1871. The workshops, connections and mentors within the community have helped to forge what GrowIt! has become.

We're proud of our start there back in 2014, and proud of the Associate Membership we hold today.

Learn more at


Let's get growing,
download the app today.

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Android device